Archive for category Travel Agencies
Effective Brochure Content For Travel Agency Promotion
Posted by admin in Promotion, Travel Agencies on October 22, 2011
Travelling gives people an enjoyable feeling whether it is for a vacation or for some important events. Fun is always there because being in new places provides a new emotion or mood to your customers. Make their travel hassle-free by providing excellent brochure content when promoting your travel agency. Here is effective content you can provide in your print material to give your customers a positive impression on your business.
Brochure Content Ideas for Travel Agency
o Travel tips. What could be more interesting to read for excited tourists than travel tips. Share information about how they can maximize their time in visiting a certain place. You can give general information on things that they have to keep in mind when they travel, like things they have to bring and tasks they have to do. Also you can try putting specific travel tips (tourist’s spots, souvenir shops, hotels, etc.) applicable for a certain location that they will be visiting to make the most out of their trip.
o Pictures. Never forget to put pictures. Brochures endorsing your travel agency can never be complete without photos. Visuals are powerful images that are easily recalled by customers. Plus it is an effective way of getting the attention and generating interest in the part of your consumers. Inviting pictures can make a client decide to visit and travel to the photos of places you will be featuring on your print material. Read the rest of this entry »
Card Acceptance Guidelines For Travel Agencies
Posted by admin in Travel Agencies on October 22, 2011
Travel agencies are placed in the highest-risk category on both Visa’s and MasterCard’s lists. In order to achieve and remain in compliance with the Associations’ requirements for high-risk merchants, travel agencies need to make sure that their card acceptance procedures are adequately designed and consistently applied. For best results, the following best practices should be implemented into travel agencies’ card acceptance procedures:
* Your travel agency’s name and toll-free telephone number or website’s URL address should appear on the cardholder’s statement along with the airline’s name. Including your travel agency’s name and contact information in the merchant description that appears on your customer’s billing statement will help reduce customer inquiries and disputes and will minimize chargebacks. You should work with your merchant services provider to have your billing descriptor set up in a way that provides your customers with an easy way to recognize your company on their card statements.
* All terms and conditions of the sale should be clearly disclosed on your website. It is important that customers have an easy access to information on all terms and conditions of the sale before making the booking. Your customers should always have the following details disclosed to them: Read the rest of this entry »